The Real CEO

The Real CEO

By Sherry Lutz Herrington Many small business owners consider themselves to be the CEO, affectionately known as the Chief Everything Officer (thank you USP Store for that hilarious tagline).  In reality, we often are the chief bottle washer and cook, as the saying goes.  We have no choice (especially when we first get started) but…

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The True Bottom Line – Part I of II

The True Bottom Line

By Sherry Lutz Herrington When you own your own business, you tend to be obsessed with the bottom line.  You actually need to be in order to know what’s happening and to drive the success of the business.   Unfortunately, most business owners don’t understand what the “true bottom line” means or how to figure it…

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Building a Business

Building a Business

By Sherry Lutz Herrington Building a business is a bit like building a house.  If you don’t start with a solid foundation, you’ll be building your business on shaky ground.   The foundation of any successful business is solid accounting and financial responsibility. If you do not know how much you are making or spending, then…

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