Descriptive Sub-Headline
Build know, like, and trust with a brief personal greeting, a summary of your story, and a photo of you. Share your journey and show them you understand their situation. Show them that you understand who they are and what they're struggling with.
What is Their Worry, Pain or Problem?
Lorem ipsum. Channel your inner mind-reader and use their words, their language, and their thoughts here! If you aren't sure, interview some of your ideal clients & write their replies word for word.
What is living with this pain or problem costing them? Why haven't they been able to fix the problem before? Take a Tony Robbins tip here and paint the picture of what they're giving up short term & long term if they continue living this way.
What is Their Desire, Goal, or Dream?
How will their life, business, health, mindset, etc. be better for them when they take action on your solution?
Share any of the results you have been able to achieve for other clients. Be as tangible as possible in this area. Help your readers to visualize their goal and what life will be like when the problem is removed and they are free to create and grow.
Introduce Your Life-Changing Solution
What are you offering? Give high-level concepts here.
What is your process for working with clients? What journey do you lead them through?
Step 1
How will this help your clients reach their goals?
Step 2
How will this help your clients reach their goals?
Step 3
How will this help your clients reach their goals?
Step 4
How will this help your clients reach their goals?
Step 5
How will this help your clients reach their goals?
Include details of step 1 here:
Your self-beliefs either support or undermine you. Do not compromise yourself. You are all you have got. Eliminate something superfluous from your life. Break a habit. Do something that makes you feel insecure. Carry out an action with complete attention and intensity as if it were your last Imagine you only have one year to live. What important things would you be doing? How would you be allotting your time to accomplish the most you could? This exercise is one method of going after your priorities. Change and growth take place when a person has risked himself, and dares to become involved in experimenting with his own life. Normal is not something to aspire to, it is something to get away from.
Include details of step 2 here:
Your self-beliefs either support or undermine you. Do not compromise yourself. You are all you have got. Eliminate something superfluous from your life. Break a habit. Do something that makes you feel insecure. Carry out an action with complete attention and intensity as if it were your last Imagine you only have one year to live. What important things would you be doing? How would you be allotting your time to accomplish the most you could? This exercise is one method of going after your priorities. Change and growth take place when a person has risked himself, and dares to become involved in experimenting with his own life. Normal is not something to aspire to, it is something to get away from.
Include details of step 3 here:
Your self-beliefs either support or undermine you. Do not compromise yourself. You are all you have got. Eliminate something superfluous from your life. Break a habit. Do something that makes you feel insecure. Carry out an action with complete attention and intensity as if it were your last Imagine you only have one year to live. What important things would you be doing? How would you be allotting your time to accomplish the most you could? This exercise is one method of going after your priorities. Change and growth take place when a person has risked himself, and dares to become involved in experimenting with his own life. Normal is not something to aspire to, it is something to get away from.
Include details of step 4 here:
Your self-beliefs either support or undermine you. Do not compromise yourself. You are all you have got. Eliminate something superfluous from your life. Break a habit. Do something that makes you feel insecure. Carry out an action with complete attention and intensity as if it were your last Imagine you only have one year to live. What important things would you be doing? How would you be allotting your time to accomplish the most you could? This exercise is one method of going after your priorities. Change and growth take place when a person has risked himself, and dares to become involved in experimenting with his own life. Normal is not something to aspire to, it is something to get away from.
Include details of step 5 here:
Your self-beliefs either support or undermine you. Do not compromise yourself. You are all you have got. Eliminate something superfluous from your life. Break a habit. Do something that makes you feel insecure. Carry out an action with complete attention and intensity as if it were your last Imagine you only have one year to live. What important things would you be doing? How would you be allotting your time to accomplish the most you could? This exercise is one method of going after your priorities. Change and growth take place when a person has risked himself, and dares to become involved in experimenting with his own life. Normal is not something to aspire to, it is something to get away from.
Obstacles, Objections, & Yea, buts…
Address the most common objections here: Money, time, lack of trust in you, hard work it will take, they’ve been there/done that, reluctant spouse or business partner. Photos of you with successful clients & testimonials that overcome common objections are wonderful to sprinkle through the copy!
Objection 1: Lorem ipsum. Begin to be now what you will be hereafter. When you cease to make a contribution you begin to die. Do what you can, with what you have, where you are.
Objection 2: Lorem ipsum. Energy and persistence conquer all things. You cannot cross the sea merely by standing and staring at the water.
Create a Sense of Urgency
Create a sense of urgency to get them to take action. Be truthful. Do you only have room for (#) new clients this month? Will you be raising your prices in 2 weeks? Will bonuses expire on __day & time?
Bonus 1 Benefit Focused Title
Description of your first bonus.
Why do they need it? How will it help them? When does this bonus expire?
Bonus 2 Benefit Focused Title
Description of your second bonus.
Why do they need it? How will it help them? When does this bonus expire?
Testimonials
Client Testimonial
Client's Name, Career